In 2007, respected photographer Joel Coleman started saltmotion, initially as a website where anyone could view Joel's photos from around the beaches. The site grew - and eventually became a weekly update of photographs with a wrap-up of surf events and conditions. It became an on-line gallery where Joel could sell his photographs and limited edition prints.
"It was not long after this that we began discussing a permanent place to display and sell the photographs," explained Joel. "We really wanted to create a space where people could come and appreciate art, but also stay a while, relax and enjoy each other's company."
In partnership with Marc Desveaux and Sep Ashakni - who had shared with Joel their dream opening a cafe which also sold designed t-shirts - Joel planned a unique venue with a good vibe, lots of creative energy and first class coffee and cakes. Just before Christmas 2009 they found the perfect location in Manly and after the mammoth task of refurbishing the space, saltmotion Gallery & Cafe opened in June 2010.