Sotogro

Sotogro uses FileMaker to track business and qualify business leads, as the only Australian company of its kind, Sotogro grew dramatically
in 2009 hiring six staff members to assist with
the influx of clients.

Sotogro a strategic business development consultancy
has a dramatic increase in clients
Sotogro teams up with FileMaker Pro to become the perfect growth solution

Overview

  • Business development consultancy develops customised databases of business leads for individual clients in less than one day!

Industry

  • Sales/marketing

Solutions

  • Uses central knowledge bank of 7000 records to develop tailored individual databases.
  • Relevant industry news also made available to consultants.

Benefits

  • Reliable tracking of leads from start to finish.
  • Flexibility and adaptability as company needs grow.
  • Rapid development, easy to use.

Sotogro is a Perth based strategic business development consultancy, specialising in identifying new business prospects and qualifying leads for agencies in the marketing communication sector.

When launching the business in 2006, founder David Roberts knew he needed a solution to support the unique needs of the business.

We needed a reliable system to track the business lead qualifying process from start to finish for our clients. In less than a day I was able to build the user friendly customised CRM system we were after in FileMaker Pro. We currently store over 7,000 records in our central database from which we develop tailored databases of business leads for each of our clients. We also record and store relevant industry news so that our consultants have a pool of searchable resources at their fingertips.

As the only Australian company of its kind, Sotogro grew dramatically in 2009 hiring six staff members to assist with the influx of clients. "One of FileMaker Pro's greatest advantages is its ability to grow with the needs of the company. The success of the company last year has dramatically increased our administration load so we are currently working with FBA member OSS Enterprises to incorporate a billing module into our existing database to help ease the burden" concluded Roberts.

One of FileMaker Pro's greatest advantages is its ability to grow with the needs of the company. The success of the company last year has dramatically increased our administration load so we are currently working with FBA member OSS Enterprises to incorporate a billing module into our existing database to help ease the burden.

— David Roberts, Founder,
Sotogro

Share this story

For FileMaker:

Vuki Vujasinovic
Click PR
+61 2 8006 0132
filemaker@clickpr.com.au

For Sotogro:

www.sotogro.com.au

FileMaker Pro 13 Trial

FileMaker Pro Trial 13

Download a free 30-day trial and see all the new features.

Get it now

FileMaker Web Seminars

Connect with knowledge

View topics

Web Seminars